Washington, DC: Even in tough economic times, small businesses and nonprofits throughout the United States are benefiting from the continued expansion of the ecommerce industry, according to Google’s just released annual Economic Impact Report.
“We've all had the experience of searching on Google and finding exactly what we want, whether it's the business hours of a local coffee shop or a website with recipes for the perfect summer picnic,” said Jim Lecinski, Google’s Vice President of Sales. “Our search and advertising programs don't just connect people to useful information—they help businesses find customers, help publishers earn money from their online content and help nonprofits get donations and volunteers. In fact, millions of businesses benefit from our online tools and solutions every year across the country—making Google an engine for economic growth."
-
In 2013, Google helped provide $650,000,000 of economic activity in South Carolina
-
15,000 Palmetto State businesses & nonprofits benefitted from on-line tools and ads
-
Study from Boston Consulting Group: American consumers spent more than $480 billion last year on products they researched online, but purchased offline
- $297,000 of free advertising provided to South Carolina nonprofits via Google Ad Grants program
Carolima’s was selected by Google to serve as South Carolina’s case study example of a business that is utilizing ecommerce to achieve better results with limited resources. Native to the Lowcountry, Owner Sameka Jenkins opened Carolima’s out of a joy for cooking and entertaining. Carolima’s is a full service catering company that specializes in corporate functions, special events, birthday parties, anniversary celebrations and wedding receptions for up to 500 guests. The mission is to provide the highest quality cuisine along with an unprecedented level of customer service to everyone - all about the Southern Hospitality.
For more information about Carolima’s or where South Carolina stands in the Google Economic Impact Report, please visit www.google.com/economicimpact/reports/sc.html. The full 50-state report can be found at www.google.com/economicimpact.
If you have any questions or would like to speak with a Google representative, please send an email to kevin@npstrat.com.
# # #
